Developed, maintained and enhanced over more than twenty years, no other company in the world has as much accumulated experience of agricultural show management systems.

Our People

ShowBiz is designed, written and maintained by a team of eight people. Director Richard Parker has been involved in the show industry for twenty years and helped design ShowBiz1 way back in 1996. Martin Packwood leads the development team of John Wright, Steven Cook, Andy Coombs and Corey Gibbs.

ShowBiz development team

ShowBiz advice, training and support is delivered by Suzanne Coy and Lucinda Sharp. They have more than ten years’ combined show experience and are key to helping users get the most from ShowBiz.  Armed with the latest remote support tools, they are here to help 8.30am to 5.30pm, Monday to Friday, and out-of-hours and weekends during the critical show period if required.

Our Company

ShowBiz software is designed, developed and supported by Strident Ltd – a rock-solid, financially robust Microsoft Gold Partner with 25 years’ experience in helping organisations improve the way they work though information technology.  Strident created the original ShowBiz way back in 1996 and, in partnership with agricultural organisations, has been refining and developing it ever since. No other company in the world has as much accumulated experience of agricultural show management systems.

Our Values

Our people are our biggest asset and Strident has been recognised as an Investor in People four times over and remains ‘Suffolk’s Best Employer’. We’re working towards the ISO 27001 quality standard to provide additional confidence in the way we manage critical customer data. We are committed to sustainable business and as a Gold-level member of the Suffolk Carbon Charter annually measure, reduce and offset our carbon emissions.  We take our wider corporate social responsibilities seriously and are an active partner in the Trading for Good initiative.

What Our Customers Say About Our Software

“The web modules have saved staff time and improved office efficiency. ShowBiz and the web modules have made the whole working of a show more easily accessible to everyone in the office.”

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  • Sarah De Chair

  • Royal Norfolk Agricultural Association

Linking the schedule and catalogue features with online entries enables us to produce professional documents and process entries quickly and efficiently.

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  • Lucy Hegarty

  • Kent County Show
  • Show Manager

“I have been very impressed with the Strident support network. As a company they are always willing to listen to ideas and share best practice amongst the Shows that use the programme.”

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  • Ollie Allen

  • Devon County Agricultural Association